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To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History, by Lawrence Levy
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An Amazon best book of 2016 in BUSINESS & LEADERSHIP
The never-before-told story of Pixar's improbable success.
“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.” After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar.
One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track. What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next: How Levy, working closely with Jobs and the Pixar team, produced and implemented a highly improbable roadmap that transformed the sleepy graphics art studio into one of Hollywood’s greatest success stories. Set in the worlds of Silicon Valley and Hollywood, the book takes readers inside Pixar, Disney, law firms, and investment banks. It provides an up-close, first-hand account of Pixar’s stunning ascent, how it took risks, Levy’s enduring collaboration and friendship with Jobs, and how Levy came to see in Pixar deeper parallels that apply to all aspects of our lives.
- Sales Rank: #4204 in Books
- Published on: 2016-11-01
- Released on: 2016-11-01
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .93" w x 6.00" l, .0 pounds
- Binding: Hardcover
- 272 pages
Review
“Enchanting...What makes Mr. Levy’s contribution so insightful is not that he plows old ground in greater depth but that he uses his personal story as vehicle to add a new dimension...The power of Mr. Levy’s writing and the success of his management at Pixar are both grounded in the same personal quality that is evident from the earliest pages of To Pixar and Beyond: humility.”
—New York Times
“A lovely and surprising discourse on topics business books rarely touch. Levy is a rare humanist in the world of finance and technology. In describing the pre-IPO, pre-Toy Story Pixar, he captures the fragile and wonderful workplace dynamic anyone who loves their (difficult) job can appreciate... Reading how Levy played go-between is eye-opening and inspiring... This delightful book is about finance, creative genius, workplace harmony, and luck... That’s a lot for one volume by a first-time author with a legal and financial background covering exceedingly well-trod material... Life obviously is about more than business, but few books discuss both so well.”
—Fortune
“Levy has written a fascinating look at one of the most innovative companies of the early 21st century.”
—Publishers Weekly
“What a delightful book about the creation of Pixar from the inside. I learned more about Mr. Jobs, Pixar and business in Silicon Valley than I have in quite some time. And like a good Pixar film, it’ll put a smile on your face.”
—Andrew Ross Sorkin in The New York Times
“I love this book! I think it is brilliant. Of course I am biased, but even so, I think people will love this story—one they didn’t even know existed. And Lawrence has told it beautifully.”
—Ed Catmull, Co-Founder and President Pixar Animation, President Disney Animation, bestselling author of Creativity Inc.
“Lawrence Levy's To Pixar and Beyond is the gripping story of how, through hard work, vision, and a devotion to excellence, tiny Pixar transformed itself into a Hollywood powerhouse. But it’s also something more: a wonderful buddy story—between Levy and Steve Jobs --and how their friendship and partnership transformed them both.”
—William D. Cohan, bestselling author of House of Cards and Money and Power
“To Pixar and Beyond is a finely sketched insider’s account of the hard-fought success of a pathbreaking company. Lawrence Levy goes surprisingly and refreshingly deep on the business details behind Pixar’s creative achievements. He also shows an intimate side of Steve Jobs that will delight the mercurial businessman’s many admirers.”
—Adam Lashinsky, Assistant Managing Editor of Fortune Magazine and author of Inside Apple
“Lawrence Levy, a former top exec at Pixar, tells the inside story of how a struggling computer animation company became one of the greatest entertainment organizations of all time. To Pixar and Beyond is part business book and part thriller—a tale that’s every bit as compelling as the ones Pixar tells in its blockbuster movies. It's also incredibly inspirational, a story about a team that took big risks and reaped the rewards. This is a must-read book for anyone who cares about corporate culture and wants to learn how to build a business, as well as everyone who loves Woody, Buzz, and all of the other beloved Pixar characters. I loved this book and could not put it down.”
—Dan Lyons, bestselling author of Disrupted
About the Author
LAWRENCE LEVY is a Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left corporate life to study Eastern philosophy and meditation and their relevance to modern life. He now writes and teaches on this topic and cofounded Juniper Foundation to pursue this work. Originally from London, England, he earned degrees from Indiana University and Harvard Law School. He lives with his wife, Hillary, in Palo Alto, California.
Most helpful customer reviews
4 of 4 people found the following review helpful.
A very fun, readable, educational, and enlightning book.
By Camp Runamok
Lawrence Levy is to blame for my lack of sleep last week. This book was for me a real page turner, as Levy narrates his move to Pixar, and his involvement with Steve Jobs and the folks at Pixar to make the leap from a long struggling startup to a mega force in the entertainment world - a company that would change the world.
Levy has a very readable style of writing - casual, but not in a gee whiz sort of way that is all too common for insider books like this one - from non professional writers. Levy takes us behind the scenes of how Pixar was turned from a company with great potential in to the entertainment powerhouse of our generation. I knew a little about this from watching a DVD called Pixar Short Films Vol 1, but Levy provides so much more detail, particularly with regard to Steve Jobs (and his own) personal transformation through his involvement with Pixar, from both a creative and a business standpoint.
I've met Lawrence at several Juniper mediation events, but do not know him, so it was especially fun for me to read about his motivations and more recent personal transformation from hi-tech/entertainment executive to working to help found and fund the Juniper (juniperpath.org) organization. A big thumbs up for a great story and a great read.
5 of 5 people found the following review helpful.
A business thriller with heart
By Glen D. Allport
Well written, full of humanity, and hard to put down, To Pixar and Beyond is an engaging read. I was surprised at the number of obstacles Levy and Pixar needed to overcome on the way to success. This one immediately shouldered aside the five or six other books I had open in my Kindle app; highly recommended, and not just for those interested in business.
2 of 2 people found the following review helpful.
Great Read!
By Sam from Boston
First I must admit I am a little biased, I have met Lawrence before and work for one of his former employers. So there are references in the book that strike a cord and made me smile, however I did not expect to connect to the book as much as I did. Having in the past year seen Steve Jobs the motion picture where in the end of the film he is just getting back to Apple and they show that Jobs was becoming more of a human being than the tyrannical person he was known to be. I learned that Lawrence and Pixar had something to do with that and it filled in a lot of holes that the film could not fill in due to time. On top of that I learned a lot about a company that I have come to love and trust because my twin girls had grown up with their films and many smiles were had because of the connection they had with so many of the characters.
If you want to learn more about the almost mythical Steve Jobs plus how one of the most successful start ups to come out of California came to being then this is the book for you.
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